Under the policy, 10 women-owned tourism businesses – homestays, hotels, restaurants, and tour and travel agencies – in each taluka will be registered with the Directorate of Tourism (DoT). Women entrepreneurs will be financially assisted in setting up tourism businesses and can repay interest in easy instalments. Also, the government will pay the annual insurance premium of women tour operators registered with the DoT for the first five years.

According to an official, a Women Tourism Policy Cell will be created under the Directorate of Tourism for the implementation of the Aai policy. The official added that a five-point program will be implemented as part of the policy.

The cabinet also gave a nod to women-run bike-taxi services in some tourist destinations.